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Mobile Marketing Case Study: Online Retailers Move Past Discounts to Earn Loyalty

Retailers use technology to identify what would make consumers become repeat buyers Online retailers disproportionately invest marketing dollars in acquiring new business at the expense of strategies designed to retain existing customers, according to a new eMarketer report, “Customer Loyalty: Emotional Bonds Trump Monetary-Based Loyalty Programs.” At a time when 70% of internet users are [...]

Mobile Marketing Case Study – Macy’s Links Mobile and TV

Macy’s is using a combination of QR codes, SMS and mobile Web as part of its partnership with NBC’s “Fashion Star” television show to not only give consumers a chance to enter a sweepstakes, but also build up the retailer’s mobile database. Macy’s is using SMS for a sweepstakes to give one lucky fan a [...]

Local Business Mobile Marketing – Effective Mobile Marketing Tips

You want to find out more information on how to effectively use mobile marketing for advertising your  local business. The strategies in this blog posting to help guide you on your way to mobile marketing correctly and efficiently in order to grow your business. We have multiple different types of Mobile Marketing Strategies that you [...]

Mobile Marketing Services: Get More Business By Using Local Mobile Marketing

Get More Business By Using Local Mobile Marketing   Marketing to people can be done now in a variety of ways. If you have a business, then you should look into mobile marketing. This allows you to market to potential customers through their mobile devices. Getting started with this type of marketing is a lot [...]

Building Loyalty With A Local Mobile Loyalty Marketing Campaign

You want to show your customers how much you appreciate them as well as build up loyalty with them.  A local based mobile loyalty marketing campaign is imperative in today’s tough and competitive economy. There are many customers that will support your business if you show that your business is humanized by understanding that many [...]